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Web Design

Search Engine Optimisation

This is a list of things to consider when trying to optimise your site in the search engine rankings. The list is not meant to be exhaustive and is in no particular order.

Relevant title tag
Relevant meta description tag
Relevant meta keywords
Relevant alt tags
Use of CSS over table based formatting
Reduction of code bloat
Pages targetted on a particular keyword
Good density of your chosen keywords per page
Use of heading tags
Gaining links from relevant sites
Using content unique to your site
Frequent update of content on your site
A taxonomy and menu structure that is text based
Intuitive and usable layout and design
Use of static site URLs (no query strings)



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